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1/11when we sat down to a blank screen we had problems to solve: combine funny with pragmatic, mesh german design with new york style, balance cash and soul and teach english speakers how to spell our name. we found an answer in a simple idea: circle the oh. -
2/11br[oh]chure no.1. work printed in varnish. words in white, the size of a dollar bill, it's packed up and ready to be mailed. -
3/11inside spread. copy and art live in harmony and on top of each other. -
4/11business cards 2.0. on top varnish with a collage of all our work from the past year. -
5/11fresh off the printing screen. -
6/11nyc subway meets german flag. added an inverse red to rule out overly patriotic impressions. -
7/11inspiration. -
8/11our typeface is a customized akzidenz grotesk, in the sixties the font of the subways, and of german origin. -
9/11magnetic sheet puzzles for our o1 party. -
10/11we designed our own stamps. -
11/11the day the mail was fangohr colored.
in practice
fangohr is fangohr founder florian’s last name, but nobody seems to be able to spell it right: in the past many emails to fanghor went the way of the mailer daemon, who is always quick to reply and loves to disappoint. we solved the problem by highlighting the problematic letters right in the logo. remember: it’s “oh”, not “ho”! having overcome this alphabetical obstacle, we focused on our convictions: - we believe personal and corporate responsibility are one - we want to pour our hearts into projects we believe in because it shows in the work - we love to be in awe - we want to make the world a better place. - we wouldn’t mind getting compensated fairly. before it got completely out of hand we distilled it all down to “honest communications for a better tomorroh”
outcome
we can honestly say that our invoices make our clients feel good. we received this e-mail after sending renegade marketing a bill:
from: adiata devore subject: re: invoice week of 10/25 date: november 1, 2004 cool invoice florian. thanks!
the only way to get your hands on an invoice is to hire us: contact us
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